Research data confirmed a big opportunity for the installation of Tic Tac display stands in shops serviced by the client's sub-wholesalers.
The potential universe for chocolate products in Poland is over 100,000 shops and kiosks. Cadbury Wedel were looking for a quick and effective solution to increase their coverage to the levels of their...
The key to ice cream sales is to have branded freezer cabinets in the biggest and best stores - and Nestle needed more stores, fast.
Pillsbury's original Business Plan limited coverage to the Modern Trade. They had decided that distribution to the Traditional Trade would be too complicated and ultimately uneconomic.
We successfully employed IQFM to visit 25,000 new shops that were not covered either by our own sales force or by our distributors.
We selected IQFM Ackermann for customer acquisition activity linked to the launch of our PAYBACK customer loyalty programme. The action required the employment of a team of over 500 people in 54 hypermarkets...
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