Nestle Ice Cream

Sector

Projects

    • Sales
    • (2 projects, 2004 -2007)

Case Study

Nestle Ice Cream

The key to ice cream sales is to have branded freezer cabinets in the biggest and best stores - and Nestle needed more stores, fast.  To meet this brief we recruited 33 Sales Advisers.  Working to a defined profile of potential new customers, their mission was to present the client's product range, support service and terms of business in order to win new contracts and pre-season orders.  Our productivity rate, measured in contracts signed per day of work, was two times the client's expectations and we provided this service over three seasons.

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